Before There Was Twitter…
…we had blogs, email or word of mouth. None of these things have gone away it’s just that Twitter has taken the forefront when it comes to expressing our feelings about how presenters. After reading Tom Whitby’s blog post about the effect Twitter has on presentations I was struck by the concern he had over Twittering during presentations. I’m not condoning people being rude but some presenters really shouldn’t present. Just because you may be an expert in your knowledge about ___ does not mean you are a good speaker. But more to the point, those of us who have attended conferences have always had a way to express their feelings about a presenter – word of mouth. Walk down the crowded hallway, stand in the lunch line or attend lobby-con after a particularly bad (or good) speaker and you know what I mean. Then in the last 10-15 years we added things like web-based email and more recently blogs.
Now grant it not everyone hears what say or reads what you have to written but the same goes for Twitter – not everyone is reading your Tweets. I have been on the giving and receiving end of Twitter during presentations. I presented with 2 co-presenters and it was great when you weren’t speaking to read what was being said about our presentation while it was still going on. I’ve Tweeted while others have presented more as a way to take notes for myself (as I find live blogging a bit hard but twittering comes naturally to me). I’ve read other people’s Tweets from conferences that are states away and I’ve found them helpful.
Okay, I must know all the kind, helpful people in the world and none of the nasty ones. I’m sure that is true. But I think we are all being a bit naive if we think our presentations are perfect and no one is out there saying anything negative about us (they are you just aren’t hearing it). Maybe we need to hear it? Should they be so mean spirited? No. Can we learn from it? Well, maybe we can. Depending on the comments being made you might be able to adjust your style. Depending on the comments being made you may just have to consider the source and ignore it (just as you would if you walked down a crowded hall at a conference and overheard a nasty comment). Maybe it’s a perfect opportunity to contact that person who tweeted and see just what they would have done differently. You never know, it might actually turn into a productive conversation. Maybe having to worry just a little about what is being said on Twitter isn’t such a bad thing – maybe it will raise the bar.
Library101
I was excited, honored, thrilled and other adjectives that end in “-ed” to be able to contribute to Michael Porter and David Lee King’s Library101 project. It first started out with a call (via Twitter) from Michael asking for pictures of library staff holding up a giant 1 or 0. At the time I wasn’t sure what this was all about but I was game. Anything to help me hone my photography skills I was able to get many of my fellow co-workers to pose for me.
I was then surprised, elated to help Michael beta test his Zazzle store for the Library 101 merchandise. The final surprise came when Michael asked me if I’d like to contribute an essay to the web site he was creating to launch the Library 101 project. Here it is in the original unedited version:
New Library 101
So what exactly does the New Library 101 need to be part of the future? In my opinion there is one very important piece that needs to be there for the library of the future to stay afloat – customer service. Without our customers we won’t be here no matter what fancy words we use, what new fangled gadgets we have, what exciting programs we offer. Now customer service is nothing new to libraries, however, my version of customer service includes three aspects. If the library of the future will focus on these aspects they will grow and stay relevant.
Technology
Recently I got a Tweet from Jimmy Willis (@katannsky2) asking me if I had any career tips for a future librarian. My words of wisdom where “to learn technology. Embrace it. It will be a very big part of your job.” Be current. What are the latest trends? Adopt them, learn about them and use them. If you don’t you’ll be left behind because your customers are using this technology. And more than likely they are coming to you for help with it
Technology means not only the hardware/software we use in our branches but includes your presence on the web. Whether it is your web site, Facebook, Twitter, Flickr or other social web sites – remember that not every customer walks through your physical doors. Make sure you have a presence out there in the digital world. But don’t limit it to just a Facebook page or a bunch of pictures on Flickr – engage your customers, start a conversation with them, bring them back to you (whether it is into your physical building or your catalog or one of your programs).
Education
I understand that funding doesn’t always allow every library to have tons of the latest and greatest hardware or even software. However, you can still educate yourself about technology even if your library can’t afford a Kindle, a new fancy web site or you don’t have an iPhone. Use what technology you do have to your benefit. Get out on the web and socially network. So many of your fellow librarians are on the social web, network with them and find out what they already know. Ask questions or use your searching skills so when that customer invariably asks you how do they do ___ you can use your network as a resource.
Please, don’t ever tell a customer you don’t know and let that be the end of the conversation. That is not an acceptable customer service response. Sure, it’s okay to say you don’t know but continue. “You know I’m curious about this too. Let’s research this together so we can both learn.” Customers come to you for help and hey would much rather have a real human admit they don’t know but work together to find the answer than some cold response that boils down to “go away I can’t be bothered”.
Audience
Above all the library of the future must remember who it’s audience is and what they want or need. As Thomas Brevik (@Miromurr) tweeted from the Internet Librarian International 2009:
* #ili2009 Stop insulting the user by guessing what the user want!
* #ili2009 start with the question: is this what our users want?
Once you have figured out what your customer wants not only meet that need but exceed it. But how to find out what the customer wants. Don’t rely on surveys on your OPACs or your web site, you have an opportunity every single day in every single interaction with your customers (via email, chat, face to face, or phone). Just go that extra step and see what need isn’t being met. Keeping in mind that meeting someone’s need doesn’t always require a big budget – sometimes just listening to them makes all the difference in the world and you’ll have a lifelong return customer.
Is it a guarantee that if the library of the future follows these three aspects of customer service they will survive? Well nothing is a sure beat but I would put good money on the library of the future (if it focuses on customer service) will be around for all of us to enjoy.
So here is to the future of libraries. Long may they reign.
#sillyhatday October 21

- Image by Arty Smokes via Flickr
@strnglibrarian mentioned on Twitter that she was cooking up some department fun at MarylandAskUsNow! She wants to have crazy hat day and karaoke night. She invited the Twitterverse to call her the Queen of Positive Vibes and Silly Fun. So I did. And she is. Her attitude is infectious and comes across not only on her blog, her Tweets but in the customer service and leadership she provides at Maryland AskUsNow!
So the gauntlet has been thrown down. Let’s make October 21st officially Silly Hat Day. Take a picture of yourself in a silly hat and post it to Twitter and tag it #sillyhatday. Why? Well, why not? More importantly let this fun and a bit of play infect your work that day. Let it spill over into your customer service with the public. Sometimes being a little be unexpected is just what is needed. It helps to shake up the status quo, helps put a smile on your face which in turn can be just what the customer needs (be it an internal or external customer) to have a bright spot in their day.
So show your creativity – make your own or buy a silly hat, wear it on 10/21, take a picture and post it on Twitter or Flickr or other social web sites. Don’t forget to tag it #sillyhatday. Have fun and hats off to you!
What I Meant To Say

- Image via CrunchBase
Why is it that you always think of the perfect thing to say after the fact? Last night was no exception. I taught an overview of Twitter and all the good things came to me after the class had left. I’m left feeling as if I let them down by not passing along this info. I had so much in my head, so much I had planned to show and talk about but somehow there is never enough time.
So here is a list of things I hope I pointed out but in case I didn’t:
- Your follower/following ratio – this ratio should not be horribly lopsided. 5 followers but following 500 isn’t good. More than likely that person is just in it for the numbers (so folks just want to have the most followers but aren’t really using Twitter correctly).
- Before you follow – view their profile. Is their bio filled out? Who are they following? What is their follower/following ratio? Read some of their tweets, all of them help you to decide is this person really someone I want to follow.
- Twitter vs. Facebook – Twitter is more informational. Facebook is more fun. Each has it’s place and they can connect (have Twitter update your status on Facebook) but I don’t get the same level of information on Facebook as I do on Twitter.
- To understand Twitter you need to use Twitter. Not that the concept is so hard to grasp just that it can have so many applications depending on what you want from it.
- I did say this but feel I should elaborate – Twitter is what you get out of it. I use it to stay on top of trends (professionally or just what’s going on in the world), I use it to stay informed (following BBCnews, BreakingNews, NyTimes as well as several experts in the social media arena), I use it to connect to others in my profession, I use it for note taking (I’ve live blogged a photography class I attend at the library just using Twitter. Because I hashtagged my Tweets I was able to go back later and put all my notes into a cohesive blog post).
- Use Twitter for what you want but be real. If you want to connect with other like minded folks, Twitter is great for that. If you want to promote your business, non-profit, favorite charity, etc. it is also great for that. Just beware. Don’t be an institution. People want to follow real people no matter whether is it a Mom who is looking to connect to other stay at home Moms or it is a Fortune 500 company trying to connect with their customers. Let your personality shine through on your tweets. Don’t be stuffy. Also don’t make it all about you – engage a conversation with your customers. Make yourself approachable. Twitter is just another doorway into your business – good customer service extends to the web as well.
- Protecting your tweets isn’t always a good thing. If you are out on the social web the point is to share. I understand about wanting to be in control of what you share with others. Protecting your tweets just puts another layer between you and the people/customers who may want to follow you. This also keeps your tweets out of searches. So if I search for dog grooming and your are a dog groomer with protected tweets I’m not going to see you and you may miss an opportunity for business. What are you protecting? Think twice before you protect your tweets.
- Be patient. Give it a try. Twitter wasn’t built in a day. You need to try it on, take it out for a test drive, kick the tires a little bit before you decide. The social web has a web site for everyone – Twitter maybe for you or it may not. But at least give it a try.
RSS is Dead, Long Live RSS?

- Image by loic_hay via Flickr
I have to admit that my jury is still out on RSS. I understand it, have taught classes about it and have used several different readers over the years. So I found it interesting that @lrainie retweeted 2 blog articles about RSS today.
First one, The Top 5 Reasons RSS Readers Went Wrong, pointed out very good reasons that RSS exerpience just isn’t what it should be. I completely agreed with #2 & #5 – “One of the things I like about shared links in Twitter & Facebook is that I can start or read a conversation about the story and otherwise give feedback (i.e. “like” or retweet) to the publisher of the news as part of the experience.” – “The process of adding feeds still takes too many steps. If I see your Twitter profile and think you’re worth following, I click the “follow” button and I’m done.“ I’m not thinking that Twitter is the answer for everything but they do make it easy to “subscribe” and share.
The second article, If You Think RSS is Dead Then That’s Your Loss and It’s a Big One, of course takes the other side of things. My feelings is that Marshall is entitled to his opinion as much as Dare and Sam are entitled to theirs.
My jury is still out. I use Google Reader and have quite a few feeds but to be honest I barely read them anymore. I pay attention to my Twitter stream and Friendfeed. I follow people like @lrainie, @Mashable, @rww, and @Jeremiah Owyang that give me perspective on the social web and the Internet in general. I follow people like @MLx, @baldgeekinmd, @msauers, @libraryman, @lorireed, @pollyalida and others that keep me up on my profession (Libraries & Training). I follow people like @nengard, @ranginui, @wizzyrea, @Miromurr, @gmcharlt, @magnusenger, @nirak and more that keep me up on things going on in the Open Source community.
I don’t know if RSS is dead but for me the social web and looking to people I know and/or trust (compare to some news agency) is MY way of keeping on top of things.
Do Celebrities Belong in Your Following?
Guess #followfriday got me thinking about this. I was looking through people I follow and who they follow. I was focusing more on what I call “official” Twitter accounts vs. personal accounts. I noticed that one library account had several celebrities it was following. For some reason this didn’t sit well with me. I can understand following authors, local celebs that perhaps have been connected to your library or your state but the likes of Miley Cyrus or Justine Timberlake seemed a bit off.
One could argue well if you carry their cd’s in your collection why wouldn’t you follow them? And that is a logical argument I’m just not sold on it. I feel that the people you follow (not necessarily the ones that follow you) says something about you. No followers says one thing about you just as a large number of followers says another. But it isn’t just about the numbers (some folks like the play the number game I prefer quality over quantity). Not sure I like what a bunch of celebrities says about your official account.
Who Moved My FriendFeed?

- Image via CrunchBase
By now most folks who use Friendfeed know that it was acquired by Facebook yesterday. If you visit Friendfeed today you’ll see lots of gloom and doom predictions, rats leaving the sinking ship and so on. Ah, human nature is amazing to behold in action. Move someone’s cheese and they just can’t handle it.
I’m not saying you have to like Facebook, I’m not saying you have to stay if you don’t feel like it but let’s wait and see if all that you are sure is going to happen, happens. I remember when I first started at Friendfeed everyone was predicting the fall of Twitter – everyone is moving over here they won’t use Twitter. I even blogged about this and letting the dust settle before I made any rash decisions or predictions.
I maybe one of the few at Friendfeed that love both sites and use them differently. I don’t know what is going to happen (and neither do any of you who aren’t employeed by Facebook). So let’s just sit back, see what happens and for once not assume the worst. If you have to leave based on some princple then go but do it quietly please.
I guess my quote on my Momentile profile says it all – “Embrace change because it’s going to happen anyway.“ If you have been around the interwebs for any time at all you should know by now that things change, sites get bought out, new ones become the golden child and tried but true ones fade away. It will be an interesting next couple of months to see just what happens to Friendfeed and who stays or goes. Maybe I should have gone into psychiatry – manking and the way they thing/react is indeed very interesting to study.
Let’s Flood Them With Cash
I know the economic times pull on everyone’s purse strings. What I’m hoping is this will pull on everyone’s heart strings and maybe release a few purse strings as well.
Can you imagine coming home to your computer, books, TV, furniture and other beloved items under more than 3 feet of water?! That is exactly what happened to the Louisville Free Public Library. Fellow IT and Library friend, Greg Schwartz alerted us to the very devastating news via Twitter updates and Twitpic. Their data center, mechanical room (for HVAC) and holding area for the books was just obliterated.
Library Society of the World is trying to raise $5,000 by September 1. To find out more about and to contribute please read Steve Lawson’s blog post.
My heart (and my wallet) go out to all the employees, customers/ patrons/users of this library. I hope you can come back even bigger and better than you were before.
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